Mini-Marketing Campaigns by Katya Cengel
Set up your own mini-marketing campaigns to maximize the publicity your book receives.
Category: book marketing
The Value of A Press Kit by Melinda Pierce
Ideally speaking, the press kit (or media kit) usually includes bios of various lengths, a professional headshot or logo, workshop/chat presentation blurbs and handouts, book blurbs of various lengths, and book covers in standard JPEG format. All these items should be stored in one document folder.
I Got Your Number! Using Numbers In a Book Title by Scott Lorenz
Book titles are extremely important. As an author, creating a memorable title should be a high priority.
Book Marketing: I Have to Tweet Now? by J. Michael Squatrito, Jr.
Congratulations, you finished your book and you want to get it published. However, did you realize that you need to market your book extensively once the writing is done?
Learn from the Pros: Writing and Book Marketing Courses at 75% off (Limited Time Only)
I recently joined an amazing community, Udemy.com, to offer my courses for authors, and was please to discover and connect with other teachers offering their Writing and Book Marketing Courses, too! Udemy just told us...
Take a Survey, Get a Gift: Learn How to Run a Successful Blog Tour
SURVEY for “How to Run a Successful Blog Tour” I put this survey together to compile specific feedback to improve my How to Run a Successful Blog Tour course on Udemy. I’ve recently launched the course...
Free Roundtable Feb. 7, 2013 on Twitter for Authors: Social Media Book Marketing for Shy Writers by Beth Barany
Free Roundtable Feb. 7, 2013 on Twitter for Authors: Social Media Book Marketing for Shy Writers by Beth Barany Free Roundtable Discussion–please sign up here! 4 PM PST | 5 PM MST | 6...
Twitter for Authors: A Success Story, The Follow Up by Beth Barany
I reported a few weeks ago how Twitter provides opportunities for authors, and how I scored a cool opportunity via Twitter: to be a guest blogger on BookBaby’s blog.
What I’ve Learned the Hard Way About Book Marketing by Gail Z. Martin
Welcome to guest writer, fantasy author Gail Z. Martin. In celebration of the release of her new book, Ice Forged, she’s sharing what she’s learned the hard way about book marketing. Great tips! Thanks Gail!...
5 Things I’ve Learned from Book Signings By Gail Z. Martin
Since signings are public appearances, they’re unpredictable. You never know what’s going to happen.
To Sell Is Human, Says Daniel Pink, And I Don’t Want To believe Him
I resist opening Daniel Pink’s new book, TO SELL IS HUMAN. But I bought it, I’m drawn to it, so I finally crack it open, but not in the beginning. I have to read it out of order, to maintain my irrational defiance.
A Twitter Success Story by Beth Barany
Many authors don’t understand how to use Twitter to spread the word about their books. They think Twitter is a waste of time. I really don’t think Twitter is a waste of time, and I’ll tell you why.
Guest Post with Wendy D. Walter, Author of Ambril’s Tale
She had nothing to compare it with, as she’d lived an ordinary life until an hour ago, when she’d been pelted by Brussels sprouts, accidentally fought off a demon with a decorated stick, and was almost vacuumed up by a smelly, smoky monster. (Excerpt from Ambril’s Tale by Wndy D. Walter)
How to Run a Blog Tour by Beth Barany
Many authors wonder how to get more visibility for their books. One way to do this is to run a blog tour. If you discover that you like blogging, and would like to build excitement about a new release or re-release, running a blog tour can help you build visibility to a new audience and make more sales.
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