For many artists, writing is a white-knuckle experience that causes suffering. Loosely paraphrased, as Buddhism says, suffering arises from attachment – to thoughts, feelings and attitudes that create the nature of the experiences we have. What if you could take a more Zen approach to your writing?
artist entrepreneur / Writing Tips
by Beth Barany · Published October 3, 2014 · Last modified October 2, 2014
“My greatest obstacle is to learn to market my work without fear. Art galleries, publishers, clients, newspaper reporters, all the questions, art receptions; talking about my work with strangers, being the center of attention, it’s overwhelming.”
artist entrepreneur / Writing Tips
by Beth Barany · Published March 28, 2014 · Last modified March 27, 2014
There are several types of writing that might keep you from getting ‘A’ rated by your readers.
You could just launch into writing, but three steps in preparation will help you focus your writing.
Your signature style unites your art as your voice unites your writing.
If I say Vincent Van Gogh, Jackson Pollack, Lee Krasner, “The Thinker,” “The Scream” or “The Mona Lisa” chances are you see an image of the artist or their work in your mind.
artist entrepreneur / Guest Columnists
by Beth Barany · Published July 5, 2013 · Last modified June 24, 2013
Welcome to the Artist Entrepreneur Column, an occasional series where we talk about the fun, wild and scary ride of succeeding as an artist entrepreneur of all stripes and types and mediums. Welcome back guest...
Why not apply some of that sense of discovery to finding new directions in your art business? And let’s reframe those old terms into “art brain” and “business brain,” both of which involve creativity.
artist entrepreneur / Guest Columnists / social media for authors
by Beth Barany · Published March 1, 2013 · Last modified February 25, 2013
The great promise of social media is relationship building. To build relationships, you have to go beyond broadcasting and get into more meaningful conversations.
Each time you apply for admission to a competition or pitch an exhibition, you are effectively applying a “job.” Your résumé is a list of vital information about your art career designed to support your qualifications for a variety of purposes.
Quite simply because questions in the minds of your audience are the basis for all of your spoken and written marketing conversations. Think about the last purchase you made of something you’d never bought before and where there was a lot of choice and price range.
Even though you send out your promotion pieces one at a time, in various places and contexts, you need a way to pull these visual fragments together into a memorable whole.
Welcome back to Aletta de Wal. This month we’re presenting on the letter J for Juried Shows. Yep, it’s out of order because I accidentally missed in the hub bub of the spring, where it should have appeared...
by Beth Barany · Published September 14, 2012 · Last modified September 20, 2012
Welcome to Artist Entrepreneur Fridays, where we talk about the fun, wild and scary ride of succeeding as an artist entrepreneur of all stripes and types and mediums. Welcome back guest columnist, Aletta de Wal. She...
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