Welcome back to our weekly posts from bestselling author and book marketing consultant, Ezra Barany. Yes, and he’s my husband. This article on how to draft a book trailer script is also one of...
Tagged: book trailer
Many authors think the book trailer needs to show what your story’s about. The reality is that no one cares what your story’s about. They only care what experience your book will deliver. Too many book trailers I’ve seen spend the whole time showing the back cover blurb instead of expressing the emotional experience their book conveys. This is a series of articles on how to make a book trailer. Not just any book trailer, but a great book trailer!
Some people think book trailers are a great way to make more book sales, while others think book trailers don’t truly increase book sales much at all. The truth is that book trailers can increase your book sales if your video becomes viral. So how do you make a video go viral?