Category: book marketing

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Social Media Tip for Authors #3: Do What You Love/Like/Enjoy

Many authors think they have to do everything in social media, but cringe when they think if using _______ . (Fill in the blank with Facebook or Twitter or blogging or another social media tool.) And that keeps us away from even experimenting. But actually you just need to get active in the one (or two) venues you enjoy. Because your passion shows through!

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Social Media Tip for Authors #6: Share

Welcome to my Social Media for Author Tip Series, where I offer you tips to put into practice the your social media tips so that you can: * Connect with your readers and get to know them * Let them get to know you * Build your network * Create your author platform — Today’s Tip #6: Share — Share what? Share yourself, your humanity, your vulnerability, a slice of your daily life? Why? Because we all want to connect with each other, feel each other’s humanity, belong and be loved.

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Author-Entrepreneurs: Write Your Right Brain Book Proposal

One of the first things I learned was that the book proposal is basically a “business plan” for your book. Besides outlining the book itself, you need to define your market of readers, you need to set yourself apart from similar books out there, and, you need to describe how you’ll get the word out. All of these are similar to the building blocks that go into a business plan.

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Characteristics of a Kick-Ass Heroine Archetype

I wrote an earlier post on the kick-ass heroines I’ve seen in media, Bad Girl Archetype. There are not enough Kick-Ass Heroines in my opinion when you compare to all the men who have these roles — so today I’ve decided to compile a list of the characteristics of a kick-ass heroine archetype. I’m really curious what you think.

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Social Media Tip for Authors #8: Reciprocate

Many authors think that social media is like traditional advertising, all shouting at ya’ . But it’s not. Social media is social, which means authors succeed at it when we listen and give back. If you just listen deeply to your audience and talk about the things that are important to them then you will be included in their tribe and they will want to buy your book.

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