“It was a dark and stormy night; the rain fell in torrents — except at occasional intervals, when it was checked by a violent gust of wind which swept up the streets (for it is in London that our scene lies), rattling along the housetops, and fiercely agitating the scanty flame of the lamps that struggled against the darkness.” — Edward George Bulwer-Lytton, Paul Clifford (1830)
One creative way to get publicity for your book is to tie it to a holiday or special event. You’ll be able to reach out to the media who often need a ‘reason’ to showcase your book right now. Furthermore you may be able to reach your audience on a more personal level by promoting your book alongside a national holiday, theme month, or cause. There are thousands of holidays that celebrate various concepts as well as traditional holidays that can be used to market your book; you just have to find them.
Book trailers are visual depictions of a book’s storyline, sometimes made by fans, which are a great way to get readers enthused. But have you ever considered making a book commercial?
In Jane Austen’s timeless classic, Pride and Prejudice, we all detest the dashingly handsome, but stuck up, Mr. Darcy in the beginning. After a poorly-contrived declaration of love at Rosings Park and a secret act of kindness, we all realize we’ve misjudged Mr. Darcy and fall madly in love with the sensitive, lovestruck gentleman. This is what I affectionately call The Darcy Arc. It has worked in The Twilight Saga with Edward and Bella, The Hunger Games with Peeta and Katniss, and even Sex in the City with Mr. Big and Carrie.
A successful Darcy Arc can be accomplished in seven steps.
Becoming a writer… that is not, or certainly should not be a solitary thing.
Welcome to Q & A Wednesdays by Book Mentor, Ezra Barany. This week Ezra plays with the bus metaphor for character development. Good news this week’s winner of a 30-minute complimentary consultation of your novel with...
Welcome to Artist Entrepreneur Fridays, where we talk about the fun, wild and scary ride of succeeding as an artist entrepreneur of all stripes and types and mediums. Welcome back guest columnist, Aletta de Wal....
What Makes for a Successful Social Media Presence for Fiction Authors? Vision Drive Passion Clear purpose Excitement — All ingredients to a successful social media campaign. It — your success — all depends on what you would like. And it all starts in knowing what you would like!
inspiration / video / Writing Tips
by Beth Barany · Published March 13, 2011 · Last modified September 7, 2014
Enjoy our weekly video in our Sunday Videos for Authors series. This week’s video is a gem, in my opinion, a collection of quotes from the crazily and inspirational Jack Kerouac. Some of my...
What is the Writer’s Fun Zone? A place to play with writing… my writing. Your writing. A place to explore what book writing, book marketing and book selling are all about. A place where mistakes and failures are welcome words, where you can ask for and receive support — it’s a place of your making.
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Beth Barany helps authors get their books completed and out into the world, into the hands of their readers.
Creativity Coach for Writers, NLP Master Practitioner, and Master Teacher, Beth Barany has been there and knows how hard it can be to take your idea and turn it into a real book, that people will actually be interested, and even yearning, to read.
She walks the talk, as her clients like to say. She is the author of the 2012 award-winning young adult fantasy novel Henrietta The Dragon Slayer, as well as the author of the bestselling nonfiction books for authors and aspiring authors.
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