Tagged: branding


Diluting Your Brand: A Discussion by Melinda Pierce

“I think writers need to be careful in regards to diluting their brand. While I believe it is absolutely possible to write in a variety of subgenres under one name, and there are plenty of authors who do so (very successfully too!), it can also work against you.”

Create Raving Fans of Your Writing 0

Create Raving Fans of Your Writing

This post is part of the wider vision of Writer’s Fun Zone: to share awesome, kick-ass content for the content creator. That’s us! Enjoy! Reprinted with kind permission by Writers of the Round Table: First posted there 17 Apr 2009 05:10 AM PDT As artists we have to create significant buy in from audiences and from those who can hire us for our services–that’s how we get paid for our work. We do that through inviting them into our world – which we do through story… Every single person we run into can fall into one of these two categories: