What is Scribd
Now — I haven’t tried Scribd yet… But I’m intrigued, mostly because of this story, “How One Author Is Using Scribd to Find Readers” by Jane Friedman. What do you think about Scribd?
Category: book marketing
Marketing and Sales for Authors (Bestseller, anyone?!)
Just writing the title of this post made me cringe. Yet… Marketing and sales is the lifeblood of an author. Isn’t it? Most authors think that it’s just enough to write the d**m book, and make it the best they can — marketing and sales be d**mned. Or maybe they know they can move 2,000 books, but not the 10,000 in 2 weeks that will guarantee them…
A Literary Agent Shares Why Writers Are on Twitter
In literary agent, Janet Reid’s post, she shares in a fun and concise way why writers are on Twitter. Reposted here, she says: It’s where your readers are. And you want to hear what...
GET PUBLISHED NOW: I Dare You to Step into the Conversation
Often thought leaders think that their message is cool enough to be published in a book, but actually a book is a conversation that you have with other books in your field. So, what’s a thought leader to do?
Get Your Book in the Hands of Your Readers
One of my clients recently asked about the return on investment for his book. He’s self-publishing his book to support his coaching and speaking career. His book is in the category of investing. I...
Unpublished Authors Can Promote too!
What can an unpublished author do to promote when there’s no book? You may think that book promotions starts when your first book is coming out, but actually book promotions start as soon as...
Discover Your Book Promotions Style by Copying, I mean, Following the Masters…
You may think that promoting your book is a pain-in-the-you-know-where, but actually, you may be trying to force a round peg into a square hole. And if you just mix your strengths with some of the best tools out there, you will be able to become more visible to your ideal readers, and ultimately, sell more books.
Get Known Before the Book Deal, a book review
If you knew you could increase your chances of getting a book deal, but it would take 1-3 years, would you do it? That’s the questions I asked myself as I started to read Christina Katz’ Get Know Before the Book Deal: Use Your Personal Strengths To Grow An Author Platform.
Alchemy of a Bestseller
You may think that writing a nonfiction bestseller is hard. But actually, a nonfiction bestseller is easy to create and sell, but not simple. If you just put into place a few key aspects, then you will have a book your audience can’t wait to buy.
When Writers Tweet: 4 Tips for Finding and Regaining Your Twitter Groove
by Guest author, Caroline Jaffe-Pickett If you had told me that I would ever have been named one of 39 writers to follow on Twitter, and had an excerpt from my novel in progress...
Promotions on $0 Budget: Use Twitter for a Purpose
Twitter is a lot of fun! I’d be the first to admit it. And it’s a time suck. In researching this article I spent WAY too much time playing on Twitter, doing good things...
From Book to Bestseller: What it Takes to Crack the List (and why you might not want to)
In the past 15 months, we’ve had 10 books on the bestseller list. When I say “bestseller” I mean major lists: New York Times, Wall Street Journal, et al. Still, even after numerous books and a variety of lists, the “list” itself still confounded me, so I decided to do a little research to find out what it really takes to hit a list.
Facebook fan pages: 6 tactics for driving traffic to your site
As visits on the social network skyrocket, here’s how to funnel in potential customers. Facebook is racking up astounding numbers. Last month, 132 million U.S. visitors frequented the site—the most to Facebook in its six-year history (founded in February 2004)—according to Compete.com.
How to Use ‘Personality-Based’ Marketing to Market Your Books
As you may know, marketing is all about psychology. Most people think of the psychology of their readers because we must direct our efforts towards our readers’ needs and wants. While this is certainly important and I teach these ideas as well, equally important is the psychology of YOU, the writer.
Recent Comments