Interview with Savannah Gilbo: How to Market Your Book in a Way That Actually Feels Good
Beth Barany, an award-winning science fiction and fantasy novelist and certified creativity coach for writers, joins Savannah Gilbo on the Fiction Writing Made Easy podcast to discuss heart-centered marketing for authors.
In this conversation, Beth shares how writers can approach marketing in a way that feels authentic, values-driven, and sustainable without relying on overly sales-focused tactics that often leave creatives feeling overwhelmed or disconnected from their work.
Watch on You Tube
#238. How to Market Your Book in a Way That Actually Feels Good (With Beth Barany)
Listen on Savannah’s website
https://www.savannahgilbo.com/blog/how-to-market-your-book-with-beth-barany
Beth Barany helps science fiction and fantasy writers bring their novels to life through her courses, coaching, and consulting.
She also supports creative entrepreneurs who help writers flourish in their businesses.
Drawing from her years of experience as both a novelist and creativity coach, Beth believes that marketing can become an extension of a writer’s creative values rather than something separate from their art.
Throughout the interview, Beth and Savannah explore what heart-centered marketing really means for authors and why it can be especially powerful for writers who resist traditional promotional approaches.
Beth shares practical strategies for identifying the core values behind your stories, building meaningful relationships with readers, and creating sustainable marketing practices that support long-term creativity instead of burnout.
Listeners will also learn how to redefine success beyond sales numbers by focusing on reader connection, engagement, impact, and personal fulfillment.
The conversation offers encouragement and actionable insight for writers who want to share their work in a way that feels genuine and aligned with who they are.
When not teaching or coaching, Beth writes magical tales of romance, mystery, and adventure that empower women and girls to become the heroes of their own lives.
Her latest works include science fiction mysteries centered around a space station investigator.
Key Takeaways from the Episode
- What heart-centered marketing means for authors and why it works
- How to identify and incorporate your core creative values into your marketing
- Practical ways to create meaningful reader connections and community
- Sustainable marketing practices that support creativity rather than drain it
- How to measure success through impact, fulfillment, and engagement—not just sales
Free Resource Mentioned in the Episode
Trust Your Creative Heart Roadmap Workbook
A free downloadable workbook designed to help science fiction and fantasy writers move from idea to finished novel, including videos and additional creative resources.
Connect with Beth Barany
Website: https://www.bethbarany.com
Instagram: https://www.instagram.com/bethbarany
Podcast: HOW TO WRITE THE FUTURE — http://howtowritethefuture.com
About Fiction Writing Made Easy
Hosted by Savannah Gilbo, Fiction Writing Made Easy helps aspiring and established fiction writers learn the craft of storytelling, strengthen their writing process, and finish novels readers will love.
***
Trust Your Creative Heart Roadmap Workbook by Beth Barany
How to go from idea to finished science fiction or fantasy novel
Start your journey from blank page to completed novel by downloading your free Trust Your Creative Heart Roadmap Workbook today!
A PDF downloadable workbook, plus videos and other goodies!
