{"id":433,"date":"2009-05-22T06:03:43","date_gmt":"2009-05-22T12:03:43","guid":{"rendered":"http:\/\/writersfunzone.com\/blog\/?p=433"},"modified":"2009-05-17T18:35:49","modified_gmt":"2009-05-18T00:35:49","slug":"create-raving-fans-of-your-writing","status":"publish","type":"post","link":"https:\/\/writersfunzone.com\/blog\/2009\/05\/22\/create-raving-fans-of-your-writing\/","title":{"rendered":"Create Raving Fans of Your Writing"},"content":{"rendered":"<p>\u00a0This post is part of the wider vision of <strong><span style=\"color: #ff6600;\">Writer&#8217;s Fun Zone<\/span><\/strong>: to share kick-ass content so that the content creator can create better than before, and to have fun creating. We&#8217;re the content creators. Enjoy! &#8211;Beth Barany<\/p>\n<p>Reprinted with kind permission\u00a0by <strong><a title=\"Writer's of the Round Table blog\" href=\"http:\/\/blog.writersoftheroundtable.com\/\" target=\"_blank\">Writers of the Round Table<\/a><\/strong>: \u00a0First posted there 17 Apr 2009 05:10 AM PDT<\/p>\n<p>\u00a0<\/p>\n<div>\n<h3><a href=\"http:\/\/blog.writersoftheroundtable.com\/?p=332\" target=\"_blank\">Telling Your Story<\/a><a href=\"http:\/\/onestate09.blogspot.com\/2009\/04\/telling-your-story.html\" target=\"_blank\"><br \/>\n<\/a>As artists we have to create significant buy in from audiences and from those who can hire us for our services\u2013that\u2019s how we get paid for our work. We do that through inviting them into our world &#8211; which we do through story\u2026Every single person we run into can fall into one of these two categories:<\/h3>\n<p><!--more--><\/p>\n<p>1. Fan Club<\/p>\n<p>2. Client<\/p>\n<p>It is the telling of our story, which we do through our core values, that helps these people to understand who we are at a subconscious level.<\/p>\n<p>Let me use an example to explain.<\/p>\n<p>One of my friends from college is a series regular on one of the biggest shows on FOX right now and I was recently discussing branding with her. Here is a part of that discussion:<\/p>\n<p>In publishing, the big publishers pay an author for the quality of their fan base, more than they pay for their talent. I work from the assumption that Hollywood is the same. The more people who are going to tune in to the TV just to watch you, or go to the movies just to see you, the higher you get paid for your work and then in turn the more you can invest in building your brand (which can eventually be far more than acting\u2013it can include philanthropy and other businesses if you want it to).<\/p>\n<p>Right now, because of your exposure, a large number of people are going to Google and typing in your name because they are curious about who you are. Of those who love the show, the majority (my assumption) see you as a hot new face that gives the show a fresh feel. You have piqued their interest. So when they look for you on the internet, you have an opportunity to invite them into your story.<\/p>\n<p>Consider how audiences think. Audiences form an opinion on a brand over the course of time. The first time they see an actor they might say, \u201chmm..interesting. Hey honey, what\u2019s for dinner?\u201d The second time they see you they might say, \u201cI like her, she\u2019s good. I need a new pair of shoes.\u201d The third time, they might say, \u201cI remember liking her. What\u2019s her name? Jonathan stop pulling your sister\u2019s hair\u2026\u201d The fourth time might be when they say, \u201cHey, I like that actor.\u201d And they still don&#8217;t even know your name!<\/p>\n<p>Once we understand how people who view art think, we can then be strategic in how we help them to feel about our work.<\/p>\n<p>This process begins with defining our core values and infusing them into our work and into how we communicate with the world about our work.<\/p>\n<p>&#8212;<\/p>\n<p><strong><a title=\"Corey Blake, President of Writer's Round Table\" href=\"http:\/\/www.writersoftheroundtable.com\/team\/\" target=\"_blank\">Corey Blake<\/a><\/strong> is President of the Writer&#8217;s of the Round Table, Inc.<\/div>\n","protected":false},"excerpt":{"rendered":"<p> This post is part of the wider vision of Writer\u2019s Fun Zone: to share awesome, kick-ass content for the content creator. That\u2019s us! Enjoy! Reprinted with kind permission by Writers of the Round Table: First posted there 17 Apr 2009 05:10 AM PDT As artists we have to create significant buy in from audiences and from those who can hire us for our services\u2013that\u2019s how we get paid for our work. We do that through inviting them into our world &#8211; which we do through story\u2026 Every single person we run into can fall into one of these two categories:<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[172,155],"tags":[173,175,174,9],"class_list":["post-433","post","type-post","status-publish","format-standard","hentry","category-author-career","category-other-sites-on-creativity-writing-support","tag-branding","tag-career","tag-corey-blake","tag-creativity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Create Raving Fans of Your Writing &#183; Writer&#039;s Fun Zone<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/writersfunzone.com\/blog\/2009\/05\/22\/create-raving-fans-of-your-writing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Create Raving Fans of Your Writing &#183; Writer&#039;s Fun Zone\" \/>\n<meta property=\"og:description\" content=\"This post is part of the wider vision of Writer\u2019s Fun Zone: to share awesome, kick-ass content for the content creator. That\u2019s us! Enjoy! Reprinted with kind permission by Writers of the Round Table: First posted there 17 Apr 2009 05:10 AM PDT As artists we have to create significant buy in from audiences and from those who can hire us for our services\u2013that\u2019s how we get paid for our work. 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