{"id":28954,"date":"2024-11-15T03:00:34","date_gmt":"2024-11-15T11:00:34","guid":{"rendered":"https:\/\/writersfunzone.com\/blog\/?p=28954"},"modified":"2024-11-07T07:18:33","modified_gmt":"2024-11-07T15:18:33","slug":"if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp","status":"publish","type":"post","link":"https:\/\/writersfunzone.com\/blog\/2024\/11\/15\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\/","title":{"rendered":"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp"},"content":{"rendered":"<p><a href=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2024\/11\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-28955 size-full\" title=\"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp\" src=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2024\/11\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png\" alt=\"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp\" width=\"300\" height=\"300\" srcset=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2024\/11\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png 300w, https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2024\/11\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp-80x80.png 80w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>Let\u2019s welcome back <a href=\"https:\/\/writersfunzone.com\/blog\/?s=Laurel+Osterkamp\" target=\"_blank\" rel=\"noopener\">Laurel Osterkamp<\/a> as she shares with us \u201cIf You\u2019re an Indie Author, How do you Establish Legitimacy?\u201d Enjoy!<\/p>\n<p>***<\/p>\n<p><strong>This summer I went to an author event at a local bookstore<\/strong>. While I was happy to be there, I\u2019ll admit I was also jealous and frustrated.<\/p>\n<p>Because I knew there was little chance I\u2019d be invited to have an event at this store.<\/p>\n<p>I tried. Their website has an online form you can fill out. You need to have a good cover (check), be distributed by Ingram (check), a book that\u2019s a romance (check), and preferably local (check). That\u2019s just to be included on their shelves. In the message section, I explained that my novel, <a href=\"https:\/\/books2read.com\/u\/bQ78Aw\" target=\"_blank\" rel=\"noopener\"><i>The Side Project<\/i><\/a>, will be released in November, and I\u2019d love to do an event.<\/p>\n<p><strong>Yeah, they never got back to me.<\/strong><\/p>\n<p>Another bookstore did; this one is in Bemidji, where my novel is set. And while I\u2019m thrilled to do an event there, I was miffed when the owner assumed that I\u2019m self-published, even after sending her my sell-sheet.<\/p>\n<p>Many of my books are self-published, but <i>The Side Project<\/i> is published by The Wild Rose Press, who puts out thousands of books and has a great reputation.<\/p>\n<p><strong>But I\u2019ve realized that unless<\/strong> people recognize your publisher\u2019s name as Harper Collins, Penguin, or one of the other big 5, then they&#8217;ll still figure you\u2019re self-published. And, I still find myself trying to prove that my books are just as worthy as the ones that have a big-name publisher behind them.<\/p>\n<h2>Elevate Yourself as an Indie Author<\/h2>\n<p>Here\u2019s the truth: There is no magic-legitimacy pill you can take, but you can take steps to elevate yourself as an indie author. It\u2019s no coincidence that the more effective the step, the more work is required.<\/p>\n<h3><b>Paid Reviews<br \/>\n<\/b><\/h3>\n<p>I fell into the trap, thinking, <i>If I get a Kirkus starred review, then the booksellers and readers will take notice! <\/i>And I paid an embarrassingly hefty sum only for the reviewer to miscategorize my novel\u2019s genre, just give examples from the first 50 or so pages, and ultimately pan my novel, not giving me a single line worth using as a blurb.<\/p>\n<p><strong>This was for my self-published book<\/strong>, <a href=\"https:\/\/books2read.com\/u\/m0NyW7\" target=\"_blank\" rel=\"noopener\"><i>The Next Breath<\/i><\/a>, and I\u2019m planning a future, detailed post about my experience.<\/p>\n<p>Anyway, paid reviews can be handy, but I\u2019ve come to believe that the priciest ones are exploiting indie authors and their desire to be seen.<\/p>\n<p>Paid review services I recommend are Book Commentary, Indies Today, and LoveReading.<\/p>\n<ul>\n<li aria-level=\"1\">Book Commentary: <a href=\"https:\/\/thebookcommentary.com\/\" target=\"_blank\" rel=\"noopener\">https:\/\/thebookcommentary.com\/<\/a><\/li>\n<li aria-level=\"1\">Indies Today: <a href=\"https:\/\/indiestoday.com\/authors\/\" target=\"_blank\" rel=\"noopener\">https:\/\/indiestoday.com\/authors\/<\/a><\/li>\n<li aria-level=\"1\">LoveReading: <a href=\"https:\/\/www.lovereading.co.uk\/your-book-reviewed\" target=\"_blank\" rel=\"noopener\">https:\/\/www.lovereading.co.uk\/your-book-reviewed<\/a><\/li>\n<\/ul>\n<h3><b>Contests<\/b><\/h3>\n<p>I\u2019ve had great luck with contests, but I still advise being careful.<\/p>\n<p>It\u2019s easy to sink a lot of money into contests and not get anything in return.<\/p>\n<p>It\u2019s also easy to grow addicted to the supposed validation these contests give.<\/p>\n<p>And, while listing your awards is a nice addition to your website or Amazon page, it\u2019s unclear if they do much to drive sales.<\/p>\n<h3><b>Paid Promotions<br \/>\n<\/b><\/h3>\n<p>Put your book on sale for 99 cents, or even make it free, and get it promoted on places like BookBub.<\/p>\n<p>You\u2019ll get lots of sales or downloads, accrue a bunch of Amazon reviews, and the algorithms will transform. The force will be with you and your book. Right?<\/p>\n<p><strong>Perhaps.<\/strong><\/p>\n<p>Except, I\u2019ve been unable to get a BookBub deal in the last few years, except for a <a href=\"https:\/\/www.bookbub.com\/partners\/new_releases_for_less\" target=\"_blank\" rel=\"noopener\">\u201cNew Releases For Less\u201d promotion<\/a>, which aren\u2019t as effective.<\/p>\n<p>There are tons of other promotion sites, and when I made <i>The Next Breath<\/i> free last summer I used a few of them, getting around ten-thousand downloads.<\/p>\n<p><strong>However<\/strong>, that didn\u2019t translate to very many reviews, and it was no magic algorithm fix.<\/p>\n<p>Still, paid promos can be a nice way to give your books an adrenaline shot.<\/p>\n<p>Perhaps you\u2019ve had more success, but whenever I do a paid promo I\u2019m prepared to take a loss financially.<\/p>\n<h3><b>Facebook Ads<\/b><\/h3>\n<p>I\u2019ve tried BookBub, Amazon, and Facebook ads.<\/p>\n<p>With the first two, I\u2019ve lost a lot of money and gained a lot of frustration.<\/p>\n<p>With Facebook ads, I\u2019ve had modest success. I recommend watching an online tutorial or reading the most recent instructions you can find, because with AI and other technology, the platform is ever-changing.<\/p>\n<h3><b>Website and Newsletter<\/b><\/h3>\n<p>Most experts would put this step as the #1 most important thing you can do. For me, it\u2019s #2.<\/p>\n<p>Perhaps one day, if I can figure out how to get more people to open my newsletter or visit my website, it will be #1.<\/p>\n<p><strong>Meanwhile<\/strong>, I subscribe to a few newsletters of very successful authors who either began as self-published or who still are.<\/p>\n<p>What\u2019s their secret to success?<\/p>\n<p>Turns out it\u2019s not a secret: they write fun, engaging newsletters that make readers feel valued, and their websites (plus their books) are super-appealing.<\/p>\n<h3><b>Networking and Social Media<\/b><\/h3>\n<p>When I was looking for people to be on <i>The Side Project\u2019s<\/i> ARC team, I contacted a lot of authors. Some had books with thousands of Amazon reviews and stellar sales rankings. Others not so much. And I was astounded by the generosity and openness I received.<\/p>\n<p><strong>Most of the authors replied<\/strong>, many agreed to read and review my book, and others offered newsletter or Facebook group takeovers. I began following all of them on Instagram, where I already followed lots of Bookstagrammers, who are readers that like posting about books.<\/p>\n<p>With Bookstagram, self-published vs. traditionally published doesn\u2019t seem to matter. If you can give and take, like and share, and not ONLY post about your current or next release, you\u2019ll find a supportive and engaged community.<\/p>\n<h2>Labor of Love and Believe in Yourself<\/h2>\n<p>Being any sort of an author is a huge labor of love, and every route has pitfalls. I hope this doesn\u2019t sound trite \u2013 but the best way to establish legitimacy is by believing in yourself!<\/p>\n<p>***<\/p>\n<h2><span style=\"font-weight: 400;\">About the Author\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp.jpg\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-25376\" title=\"Laurel Osterkamp\" src=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp-200x300.jpg\" alt=\"Laurel Osterkamp\" width=\"100\" height=\"150\" srcset=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp-200x300.jpg 200w, https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp-683x1024.jpg 683w, https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp-768x1152.jpg 768w, https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp-640x960.jpg 640w, https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2022\/07\/Laurel-Osterkamp.jpg 800w\" sizes=\"auto, (max-width: 100px) 100vw, 100px\" \/><\/a><\/span>Laurel Osterkamp is from Minneapolis, where she teaches and writes like it\u2019s going out of style. Her short fiction has been featured in Abandon Journal, Idle Ink, Tangled Locks Literary Journal, Bright Flash Literary Journal, and The Metawoker, among other places. Her new novel, <a href=\"https:\/\/books2read.com\/u\/bQ78Aw\" target=\"_blank\" rel=\"noopener\"><i>The Side Project<\/i><\/a>, will be released on November 13th by The Wild Rose Press.<\/p>\n<p>Sign up to get all her news at <a href=\"https:\/\/laurellit.com\" target=\"_blank\" rel=\"noopener\">https:\/\/laurellit.com<\/a>.<\/p>\n<p>Follow her on social media:<\/p>\n<ul>\n<li aria-level=\"1\">Instagram: <a href=\"https:\/\/www.instagram.com\/laurel_osterkamp\/\" target=\"_blank\" rel=\"noopener\">Laurel Osterkamp (@laurel_osterkamp) \u2022 Instagram photos and videos<\/a><\/li>\n<li aria-level=\"1\">Facebook: <a href=\"https:\/\/www.facebook.com\/authorlaurelosterkamp\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/authorlaurelosterkamp<\/a><\/li>\n<\/ul>\n<p>Follow to get notified of new book releases by following Laurel on BookBub: <a href=\"https:\/\/www.bookbub.com\/profile\/laurel-osterkamp\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bookbub.com\/profile\/laurel-osterkamp<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how indie authors can establish legitimacy in publishing. Laurel Osterkamp shares insights on reviews, contests, and promotions.<\/p>\n","protected":false},"author":12,"featured_media":28955,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[20],"tags":[5877,253,5871,3456,780,3611,2531,349,2534,5876,5872,5874,624,5016,5870,887,5873,559,245,5875,1009],"class_list":["post-28954","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-writing-tips","tag-amazon-reviews","tag-author-branding","tag-author-events","tag-author-newsletter","tag-author-success","tag-author-website","tag-book-marketing","tag-book-promotions","tag-book-sales","tag-bookstagram","tag-bookstores","tag-facebook-ads","tag-indie-author","tag-laurel-osterkamp","tag-legitimacy","tag-networking","tag-paid-reviews","tag-publishing-industry","tag-self-publishing","tag-social-media-marketing","tag-writing-contests-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp &#183; Writer&#039;s Fun Zone<\/title>\n<meta name=\"description\" content=\"Discover how indie authors can establish legitimacy in publishing. Laurel Osterkamp shares insights on reviews, contests, and promotions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/writersfunzone.com\/blog\/2024\/11\/15\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp &#183; Writer&#039;s Fun Zone\" \/>\n<meta property=\"og:description\" content=\"Discover how indie authors can establish legitimacy in publishing. Laurel Osterkamp shares insights on reviews, contests, and promotions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/writersfunzone.com\/blog\/2024\/11\/15\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\/\" \/>\n<meta property=\"og:site_name\" content=\"Writer&#039;s Fun Zone\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/bethbarany\/\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-15T11:00:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2024\/11\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Guest Contributor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@BethBarany\" \/>\n<meta name=\"twitter:site\" content=\"@BethBarany\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guest Contributor\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/\"},\"author\":{\"name\":\"Guest Contributor\",\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/#\\\/schema\\\/person\\\/6da98818636d0a12baec6dd6b03db168\"},\"headline\":\"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp\",\"datePublished\":\"2024-11-15T11:00:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/\"},\"wordCount\":1143,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png\",\"keywords\":[\"Amazon reviews\",\"author branding\",\"author events\",\"author newsletter\",\"author success\",\"author website\",\"book marketing\",\"book promotions\",\"book sales\",\"Bookstagram\",\"bookstores\",\"Facebook ads\",\"indie author\",\"Laurel Osterkamp\",\"Legitimacy\",\"networking\",\"paid reviews\",\"publishing industry\",\"self-publishing\",\"social media marketing\",\"writing contests\"],\"articleSection\":[\"Writing Tips\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/\",\"url\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/\",\"name\":\"If You\u2019re an Indie Author, How do you Establish Legitimacy? by Laurel Osterkamp &#183; Writer&#039;s Fun Zone\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/2024\\\/11\\\/15\\\/if-youre-an-indie-author-how-do-you-establish-legitimacy-by-laurel-osterkamp\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/writersfunzone.com\\\/blog\\\/wp-content\\\/uploads\\\/2024\\\/11\\\/If-Youre-an-Indie-Author-How-do-you-Establish-Legitimacy-by-Laurel-Osterkamp.png\",\"datePublished\":\"2024-11-15T11:00:34+00:00\",\"description\":\"Discover how indie authors can establish legitimacy in publishing. 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