{"id":2385,"date":"2011-03-11T16:09:40","date_gmt":"2011-03-11T22:09:40","guid":{"rendered":"http:\/\/writersfunzone.com\/blog\/?p=2385"},"modified":"2011-03-11T16:09:40","modified_gmt":"2011-03-11T22:09:40","slug":"author-entrepreneurs-write-your-right-brain-book-proposal","status":"publish","type":"post","link":"https:\/\/writersfunzone.com\/blog\/2011\/03\/11\/author-entrepreneurs-write-your-right-brain-book-proposal\/","title":{"rendered":"Author-Entrepreneurs: Write Your Right Brain Book Proposal"},"content":{"rendered":"<div id=\"attachment_2387\" style=\"width: 209px\" class=\"wp-caption alignright\"><a href=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2011\/03\/jennlee-300px-0018-199x300.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2387\" class=\"size-full wp-image-2387\" title=\"Jennifer Lee, founder of Artizen Coaching\" src=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2011\/03\/jennlee-300px-0018-199x300.jpg\" alt=\"Jennifer Lee, founder of Artizen Coaching\" width=\"199\" height=\"300\" \/><\/a><p id=\"caption-attachment-2387\" class=\"wp-caption-text\">Jennifer Lee, founder of Artizen Coaching<\/p><\/div>\n<p><span style=\"color: #ff6600;\"><strong>Welcome to the Friday series on Creative Entrepreneurship. Also called: Artist Entrepreneurship.<\/strong><\/span> We&#8217;re also called Artpreneurs, Authorpreneurs, and Author Entrepreneurs! This week I have a guest post from the certified coach, writer, artist, yogini, and the founder of Artizen Coaching, Jennifer Lee, sharing about how she put her book proposal together for her recently released bestseller, <em>The Right-Brain Business Plan<\/em>. Enjoy! Let us know what you think!<\/p>\n<p>^*^<\/p>\n<p>When I set the goal to write a book, I had no idea that there was so much more involved than just writing the darn book! The whole publishing journey has been a tremendous learning process and I\u2019m continuing to grow and learn even now that my book <em>The Right-Brain Business Plan<\/em> is out.<\/p>\n<p>One of the first things I learned was that the book proposal is basically a \u201cbusiness plan\u201d for your book. Besides outlining the book itself, you need to define your market of readers, you need to set yourself apart from similar books out there, and, you need to describe how you\u2019ll get the word out. All of these are similar to the building blocks that go into a business plan. \u00a0So the cool thing was, I got to use my Right-Brain Business Plan approach to help me craft my book proposal and ultimately to help me finish and now market the book.<\/p>\n<p>Here are some of the creative, right-brain planning tools I\u2019ve used throughout my publishing journey:<\/p>\n<ul>\n<li>I created several vision boards over the years that focused on writing a book. One of the most powerful ones was actually a \u201cprototype\u201d of one of my book ideas. \u00a0I decorated my journal with a back book cover that included a description of the book, my picture and bio, and some glowing endorsements. Writing daily in this journal kept me connected to my dream of getting a book published.<\/li>\n<li>When thinking of target market for the book, I did what is now the Perfect Customer character sketch exercise in my book The Right-Brain Business Plan (pp.81-84). I wrote vignettes about who would read my book. I imagined a day in the life of the creative entrepreneurs who would benefit from taking a creative and visual approach to business. Then I used those insights to help me fill out the target market section in my book proposal.<\/li>\n<li>I used my Circa Levenger notebook to consolidate all of my existing materials (my notes, blog posts, e-mails to clients, and workshop materials) and organized it with tabs for each chapter. Seeing all the content in this format helped me imagine it closer to book form.<\/li>\n<li>I used sticky notes and index cards to first brain dump and then outline my ideas for chapters I was really stuck on. It gave me a place to start from before diving into a Word document.<\/li>\n<li>I used my sticky note project plan to map out the milestones leading up to my manuscript deadline. I jotted down tasks like \u201cwrite chapter 5 draft,\u201d \u201cedit chapter 5 draft,\u201d and \u201cidentify manuscript reviewers\u201d on stickies and attached them to dates on a giant wall-sized calendar. It helped me plot out my work in a flexible and visual way. Plus it was so satisfying to put a big, fat check mark on each sticky when I completed the task.<\/li>\n<\/ul>\n<div id=\"attachment_2388\" style=\"width: 210px\" class=\"wp-caption alignright\"><a href=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2011\/03\/rbbp-book-cover2.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2388\" class=\"size-full wp-image-2388\" title=\"The Right-Brain Business Plan by Jennifer Lee\" src=\"https:\/\/writersfunzone.com\/blog\/wp-content\/uploads\/2011\/03\/rbbp-book-cover2.jpg\" alt=\"The Right-Brain Business Plan by Jennifer Lee\" width=\"200\" height=\"258\" \/><\/a><p id=\"caption-attachment-2388\" class=\"wp-caption-text\">The Right-Brain Business Plan by Jennifer Lee<\/p><\/div>\n<p>Writing a book is a major undertaking. So do what you can to make it fun and enjoyable. For me it was important to make the process colorful, visual, and tactile wherever possible. How can you infuse more fun into your writing process? What tools and creative practices will inspire and empower you on your publishing journey? I\u2019d love to hear!<\/p>\n<p>^*^<\/p>\n<p>Jennifer Lee, the founder of Artizen Coaching and author of <em><a href=\"http:\/\/www.rightbrainbusinessplan.com\/\" target=\"_blank\">The Right-Brain Business Plan<\/a><\/em>,  spent a decade climbing the corporate ladder\u00a0before pursuing her  creative dreams. Through her popular workshops, coaching practice, and  writing,\u00a0she empowers others to follow their passions. She lives in the  San Francisco Bay Area.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>One of the first things I learned was that the book proposal is basically a \u201cbusiness plan\u201d for your book. Besides outlining the book itself, you need to define your market of readers, you need to set yourself apart from similar books out there, and, you need to describe how you\u2019ll get the word out. All of these are similar to the building blocks that go into a business plan.<\/p>\n","protected":false},"author":4,"featured_media":2387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[644,172,183],"tags":[2538,22,801,802,772,140,797,800,768,798,796,799],"class_list":["post-2385","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-artist-entrepreneur","category-author-career","category-book-marketing","tag-artist-entrepreneur","tag-artist-entrepreneurship","tag-artizen-coaching","tag-artpreneurs","tag-authorpreneur","tag-beth-barany","tag-book-proposal","tag-creativity-and-business","tag-jennifer-lee","tag-right-brain","tag-right-brain-business-plan","tag-right-brained"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Author-Entrepreneurs: Write Your Right Brain Book Proposal &#183; Writer&#039;s Fun Zone<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/writersfunzone.com\/blog\/2011\/03\/11\/author-entrepreneurs-write-your-right-brain-book-proposal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Author-Entrepreneurs: Write Your Right Brain Book Proposal &#183; Writer&#039;s Fun Zone\" \/>\n<meta property=\"og:description\" content=\"One of the first things I learned was that the book proposal is basically a \u201cbusiness plan\u201d for your book. 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