{"id":22039,"date":"2019-08-19T03:00:49","date_gmt":"2019-08-19T10:00:49","guid":{"rendered":"http:\/\/writersfunzone.com\/blog\/?p=22039"},"modified":"2019-08-13T07:09:33","modified_gmt":"2019-08-13T14:09:33","slug":"introduction-and-terminology-on-how-to-spot-a-professional-interior-book-designer-by-mary-neighbour","status":"publish","type":"post","link":"https:\/\/writersfunzone.com\/blog\/2019\/08\/19\/introduction-and-terminology-on-how-to-spot-a-professional-interior-book-designer-by-mary-neighbour\/","title":{"rendered":"Introduction and Terminology on How to Spot a Professional Interior Book Designer by Mary Neighbour"},"content":{"rendered":"

\"Introduction<\/a>Please welcome back guest author\u00a0Mary Neighbour<\/a> as she shares with us \u201cIntroduction and Terminology on How to Spot a Professional Interior Book Designer.\u201d Enjoy!<\/p>\n

***<\/p>\n

\"Godwin_open-book\"<\/a>If you read a book from cover to cover and remain unaware of the book\u2019s interior design<\/strong>, then that typesetter has accomplished one of the cardinal rules of layout: don\u2019t interfere with the reading experience.<\/span><\/p>\n

While your cover artist endeavors to dazzle, your <\/span>interior<\/span><\/i> designer aims to be inconspicuous, belying the amazingly complex tasks of interior layout.\u00a0<\/span><\/p>\n

No wonder, then, there is a bit of mystery about what makes for a good book interior.\u00a0<\/span><\/p>\n

To demystify this process, let\u2019s start with the terminology.\u00a0<\/span><\/p>\n

Interior design<\/b> refers to the overall planning and execution of elements pertaining to <\/span>typography<\/b> and <\/span>page layout<\/b>.\u00a0<\/span><\/p>\n

Pieces of the puzzle include the sizing, spacing, and positioning of text and images on the page.\u00a0<\/span><\/p>\n

Every detail should serve ease of reading and comprehension.\u00a0<\/b><\/p><\/blockquote>\n

Following are important terms\u2014split into \u201cbroad concepts,\u201d \u201ctechnical jargon,\u201d and \u201clayout terms\u201d\u2014that will illuminate what to look for in a professional interior book designer.\u00a0<\/span><\/p>\n

(For an elegantly visual glossary of typography, visit <\/span>Canva.com<\/span><\/a>, an online graphic-design tool.)<\/span><\/p>\n

Broad Concepts Your Interior Book Designer Uses<\/span><\/h2>\n

Typography<\/b>: A comprehensive term pertaining to all aspects of the style and appearance of a page of printed matter. It may also refer to the manner of production. Any error in the style, appearance, or production of an element on a page is a \u201ctypo.\u201d<\/span><\/p>\n

Type<\/b>: A printed letter or character. Subcategories of type include display type\u2014larger than body type and used for headings and titles\u2014and body type, used for text paragraphs.\u00a0<\/span><\/p>\n

Font<\/b>: A set of type of a unified design, size, and weight. Two main categories of fonts are serif\u2014characters with a finishing, projecting line or stroke\u2014and non-serif, which have no extending features. Below, the serif font is \u201cMrs. Eaves XL Serif Bold,\u201d and the non-serif is \u201cLucida Grande Bold.\u201d<\/span><\/p>\n

\"serif-nonserif\"<\/a>Typeface<\/b>, or \u201cfont family\u201d: Frequently used synonymously with \u201cfont,\u201d typeface more specifically refers to multiple fonts in a single design set.\u00a0<\/span><\/p>\n

For example the Lucida font family includes many faces\u2014serif and non-serif\u2014such as blackletter, calligraphy, and handwriting, to name a few.\u00a0<\/span><\/p>\n

Technical Jargon Your Interior Book Designer May Use\u00a0<\/span><\/h2>\n

Glyph<\/b>: A character or symbol, either esoteric or ornamental. Many font families come with a set of glyphs that are styled for that font.\u00a0<\/span><\/p>\n

Justify<\/b>: Aligning the margins of the type. Most text will, by default, be aligned at the left margin. Usually, a \u201cjustified paragraph,\u201d then, refers to aligning the right margin. (Otherwise, it is \u201cragged.\u201d)<\/span><\/p>\n

Kerning<\/b>: Adjusting the space between a specific pair of characters in a word. Well-designed body-text fonts typically don\u2019t need manual kerning, but display fonts often need tweaking.<\/span><\/p>\n

Leading<\/b>: also called \u201cline spacing\u201d: Refers to the adjustment of space between lines in a paragraph and between paragraphs.<\/span><\/p>\n

Ligature<\/b>: Ligatures are a single character representing two characters. Because some letter combinations produce awkward spacing problems, like f-i (where the ball of the F may overlap the dot of the I), ligatures are created to solve the problem.\u00a0<\/span><\/p>\n

Pica<\/b>: A typographic measure corresponding, in America, to one-sixth of an inch. Picas are further divided into points (see below).\u00a0<\/span><\/p>\n

Point<\/b>: A unit of measure commonly used to refer to font height, but it can also pertain to line spacing and other measurements on the page.\u00a0<\/span><\/p>\n

Tracking<\/b>, also called \u201cletterspacing\u201d: Similar to kerning, but pertaining to the consistent spacing of all letters within a line or a block of text.<\/span><\/p>\n

Layout Lingo that May be Used by Your Interior Book Designer\u00a0<\/span><\/h2>\n

\"sample-spread\"<\/a>Copy block<\/b>: Lines of text treated as a single element in the design or page makeup.\u00a0<\/span><\/p>\n

Formatting<\/b>: Applying any of a variety of attributes to text, such as typeface, size, weight, italics, bold, etc.<\/span><\/p>\n

Gutter<\/b>: The blank space between facing pages in a spread, also referred to as \u201cinside margins.\u201d Care must be taken in establishing the size of the gutter, as the manner of binding will encroach upon some portion of the gutter.\u00a0<\/span><\/p>\n

Ladder<\/b>: The resulting visual effect of multiple hyphens in close proximity at the ends of lines of text. As this presents a distraction to a reader, ladders should be avoided.<\/span><\/p>\n

Margins<\/b>: The blank space around the type area of the page: top, bottom, inside, and outside (see also \u201cgutter\u201d).<\/span><\/p>\n

Page layout<\/b>: Once the interior design is established, the elements of that design must be executed consistently\u2014by character, word, line, paragraph, and page\u2014in the layout process.<\/span><\/p>\n

Orphans and widows<\/b>: Nowadays used interchangeably, these refer to a single line of a paragraph appearing alone (i.e., separated from the rest of the paragraph) at the bottom or top of a page. Recently, the <\/span>Chicago Manual of Style<\/span><\/i> has okayed the <\/span>occasional<\/span><\/i> single line at the bottom of a page\u2014but never at the top of a page, unless it is a single-line paragraph, as in dialogue.<\/span><\/p>\n

River<\/b>: The resulting visual effect of uneven gaps between words in a paragraph. Often this occurs in a paragraph of a short span, as when the paragraph is beside an image. Because these gaps tend to lead the eye away from reading, they should be avoided.\u00a0<\/span><\/p>\n

Recto<\/b>: A right-hand page of a book. (See also \u201cverso.\u201d) The recto page number is always an odd number.\u00a0<\/span><\/p>\n

Running headers and footers<\/b>: Items of text that appear at the top or bottom of each page, such as book title, author, and page number (also called \u201cfolio\u201d). To facilitate navigation in a nonfiction book, a chapter title might be included.\u00a0<\/span><\/p>\n

Runt<\/b>: The last line of a paragraph that is short, either because it is a single word or two short words. Convention dictates that runts be avoided.\u00a0<\/span><\/p>\n

Spread<\/b>: Two facing pages of a book. Typically, a spread should be \u201cbalanced,\u201d meaning that they begin and end at the same point on each page.\u00a0<\/span><\/p>\n

Trim size<\/b>: Many trade books, particularly paperbacks, measure nine inches high by six inches wide. Thus, the trim size\u2014the dimensions of the finished book\u2014is six by nine inches. There are a multitude of standard trim sizes and others that are \u201ccustom.\u201d\u00a0<\/span><\/p>\n

Verso<\/b>: A left-hand page of a book. (See also \u201crecto.\u201d) The verso page number is always an even number.\u00a0<\/span><\/p>\n

In sum, the terminology above\u2014just a smattering from a more extensive vocabulary\u2014illustrates how numerous are the tasks of interior book design.\u00a0<\/span><\/p>\n

Your typesetter\u2019s workflow is complex, though there are software tools available to keep all the moving parts from becoming muddled or intruding upon the reading experience.\u00a0<\/span><\/p>\n

Tip<\/b>: Software alone can\u2019t do it all. Not only must a layout professional know how to use the software\u2019s tools, they must also know the complex rules and standards of interior book design so that they can pay attention to every detail.\u00a0<\/span><\/p>\n

Next week in this series: \u201cInterior Design Standards.\u201d<\/span><\/i><\/p>\n

The following week: \u201cTelltale Signs Your Layout Artist Is a Professional.\u201d<\/span><\/i><\/p>\n

***<\/p>\n

ABOUT THE AUTHOR<\/h2>\n

\"Mary<\/a>Some call\u00a0Mary E. Neighbour<\/strong>\u00a0a \u201cbook shepherd,\u201d though Mary wields a blue pencil far more expertly than a herding rod. For the past ten years, she and her husband have helped dozens of writers bring their manuscripts to the marketplace, through\u00a0MediaNeighbours<\/a>, their publishing services business.<\/p>\n

Passionate about helping authors make their work shine in the world, with a combined professional expertise of over 50 years in editing and design, this family team is one you\u2019ll want to adopt as your guide through the challenging world of independent publishing.<\/p>\n

Mary\u2019s other passion is learning about the history of slavery and how it impacts race relations today. She incorporated much of her research into her novel,\u00a0Speak Right On: Conjuring the Slave Narrative of Dred Scott<\/i><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

In this post, learn the terminology that your interior book designer uses, so you can have designed a beautiful book. By author and book professional Mary Neighbour.<\/p>\n","protected":false},"author":12,"featured_media":22043,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[515],"tags":[4009,4010,3306,3955,4049],"class_list":["post-22039","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guest-columnists","tag-book-design","tag-book-designer","tag-hiring","tag-mary-e-neighbour","tag-publishing-industry-standards-book-design"],"yoast_head":"\nIntroduction and Terminology on How to Spot a Professional Interior Book Designer by Mary Neighbour · Writer's Fun Zone<\/title>\n<meta name=\"description\" content=\"In this post, learn the terminology that your interior book designer uses, so you can have designed a beautiful book. 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