{"id":10586,"date":"2014-05-14T03:00:09","date_gmt":"2014-05-14T10:00:09","guid":{"rendered":"http:\/\/writersfunzone.com\/blog\/?p=10586"},"modified":"2014-05-14T01:28:59","modified_gmt":"2014-05-14T08:28:59","slug":"writers-build-your-business-the-right-brain-way-by-beth-barany","status":"publish","type":"post","link":"https:\/\/writersfunzone.com\/blog\/2014\/05\/14\/writers-build-your-business-the-right-brain-way-by-beth-barany\/","title":{"rendered":"Writers, Build Your Business the Right-Brain Way by Beth Barany"},"content":{"rendered":"
\"Building<\/a>

Building Your Business the Right-Brain Way by Jennifer Lee<\/p><\/div>\n

Blog tour stop!<\/strong> I’m excited to present to you my coach’s newest book, Building Your Business the Right-Brain Way<\/a>\u00a0<\/em>by Jennifer Lee.<\/p>\n

I’m doing a giveaway for a signed copy of her book. For details, see the end of this post.<\/strong><\/p>\n

I admire her honesty, vulnerability, and creativity, and how she supports and champions for creatives of all kinds in creating sustainable and successful businesses.<\/p>\n

And make no mistake, writers, we are artists, and can benefit from finding creative ways to succeed in today’s world of fast-moving technology and direct-to-reader opportunities.<\/p>\n

I’ve been working with Jennifer Lee in her mentorship circle since Dec. 2012. But I’ve known of Jenn for years. She reminded me at her recent book signing that we met while networking at E-Women years ago.<\/p>\n

I also interviewed her for a project that I didn’t finish where I interviewed other artist entrepreneurs on what helped them do what they do.<\/p>\n

But it was something she wrote in her newsletter in the Fall of 2012 that brought me even closer to her. She wrote about professional jealousy and how that was a sign that you wanted what the other had, so why not go for it. At least that\u00a0is how I interpreted it. So I did — I joined one of her free video teaching calls and loved her gentle yet firm approach and saw that I could grow and stretch myself as a creative entrepreneur under her wing.<\/p>\n

And I have.<\/p>\n

What I also love is the community she’s created around herself of other creatives. I so believe that we creatives need intersecting circles of support: at least one for our craft; one for our creative businesses; and one for friendship and fun.<\/p>\n

\"Jennifer<\/a>

Jennifer Lee, author of Building Your Business the Right-Brain Way: Sustainable Success for the Creative Entrepreneur at her book signing at Makeshift in San Francisco, CA<\/p><\/div>\n

In her recent book signing for her new book, she highlighted several of the key messages of her book,\u00a0Building Your Business the Right-Brain Way<\/a>.<\/em><\/p>\n

In this post, I’ll highlight 3 messages.<\/p>\n

Core Message<\/h2>\n

One is to get clear about your core message. (Chapter 3, pages 35-50) I loved this and played with many different ways to say mine. I share them here on my Instagram stream<\/a>. You don’t need to be a member to see all my photos. I am revealing to you a part of who I really am that you may not know — that I was born with hands that are different.<\/p>\n

We all have differences ad cope with them in different ways. One of my ways has been to hide in a certain way, though with all my social media activities and outreach, that may seem not true to you. What I’ve hidden is the hurt and anger I experienced as a child from being teased. My response was to hide in books and also in my work. I have incredible focus and get lots done, as a consequence.<\/p>\n

I love that Jenn has been asking us to declare our core message. My latest is here:<\/p>\n

\""Travel

“Travel into a novel to come back home to you.” — Beth Barany<\/p><\/div>\n

 <\/p>\n

Writers, what is your core message?<\/strong> Write it on your body. Declare it to the world — or at least those with whom you feel comfortable. You can share it on Instagram and tag it with #coremessage. You can also share it — if you’re ready! — on my Facebook fan page here<\/a>. You can also share it on Twitter with the hashtag #coremessage, #writersuccess and\/or #rbbiz<\/a> — this last one is the one that Jennifer uses on Twitter and Facebook.<\/p>\n

Find the Ease<\/h2>\n

Another message Jenn shared is one she calls the Mr. Sketch\u00a0exercise<\/strong>. (page 14) Instead of filling in the box with her fine-tipped art pen, she showed us at the book signing how she filled in the box with the wide pen. In a few swipes of the pen, the box was filled. (Jenn is demonstrating that in the image above.)<\/p>\n

Where in your writing or marketing are you trying to make it absolutely perfect and taking care of all the details before you act?<\/strong><\/p>\n

I encourage you to take that next step and get to your writing even though you don’t have all the details.<\/p>\n

As for book marketing, what’s one small step you can do now to share about your books with your community without waiting for the budget or the right time or the super-polished look?<\/strong><\/p>\n

Creatives, Build Your Team<\/h2>\n

\"Jennifer<\/a>A third point: I’m featured in Jenn’s book along with other mentorship circle cohorts.\u00a0One of the Ahas I had while working with Jenn was that my primary job was creating (my writing — fiction and nonfiction and client time). (Page 166.)<\/p>\n

How can you delegate non-core tasks?<\/strong><\/p>\n

Some writers hire virtual assistants (VAs); I have. (Let me know if you want me to connect you to Michelle!)<\/p>\n

Here’s more about Jenn’s book and about her. Enjoy!<\/p>\n

ABOUT THE BOOK<\/h3>\n

If you\u2019ve started a business, you know that the journey toward success can be both invigorating and confusing, so where can you \ufb01nd advice that is practical and focused but still as playful and passionate as you are?<\/p>\n

Look no further than this book, which combines solid business expertise with a right-brain perspective that inspires creativity and innovation. Jennifer Lee\u2019s fresh, empowering approach emphasizes taking action and continually improving to achieve extraordinary long-term results.<\/p>\n

Building Your Business the Right-Brain Way<\/a>\u00a0<\/em>by Jennifer Lee offers real-world-tested techniques that can benefit all sorts of businesses, whether you\u2019re a sole proprietor running a coaching practice, a crafter looking to license products, a wellness professional with a team of employees, or any creative soul making a meaningful difference with your work. You\u2019ll discover how to:<\/p>\n